Our Story

CHRIS&COEUR was born from my desire to revive a more feminine and timeless vision of fashion.

Inspired by classic silhouettes, delicate details, and the understated elegance of European aesthetics, I created this brand for women who value beauty in its most refined form — intentional, elegant, and enduring.

The name CHRIS&COEUR brings together two deeply personal elements of the brand’s identity: “Chris,” inspired by my name, and “Coeur” — the French word for heart. The heart symbolizes emotion, sensitivity, and a love for detail, while the French inspiration reflects the brand’s connection to classical elegance and the timeless world of European fashion.

I carefully design each piece to balance softness and presence, blending romantic influences with contemporary sophistication. From flowing silhouettes to meticulously selected fabrics, every detail is thoughtfully considered to convey elegance, confidence, and distinction.

Rather than following fleeting trends, I strive to create timeless pieces — designed to be worn, remembered, and cherished beyond a single season.

At the heart of the brand is a vision of feminine, confident, and timeless elegance.

The Philosophy

In a world dominated by fast trends and disposable consumption, I choose to create with greater intention. Rather than following fleeting moments, I want to design pieces that remain relevant, special, and desirable over time.

Each CHRIS&COEUR creation is born from a thoughtful and human process — imagined, designed, and produced with attention to detail, by real hands, not through mass production without identity.

I believe there is something truly special about wearing a piece created with intention, dedication, and sensitivity. Not a copy of something already seen, but an exclusive creation, designed by me for women who want to feel elegant, feminine, and unique.

Every detail at CHRIS&COEUR exists with purpose: to express sophistication in a subtle, timeless, and naturally feminine way.

I was born in 2002, and from a very young age, I was always fascinated by the way a dress could completely transform how a woman feels.

The more elegant, feminine, and timeless it appeared, the more special it became to me.

Over the years, I began to feel that what I admired most about fashion was slowly losing its place. Classical femininity, timeless silhouettes, thoughtfully crafted details, and understated elegance were giving way to an industry that felt increasingly fast, disposable, and impersonal.

It was from this feeling that CHRIS&COEUR was born.

Although my academic background is in Management and Applied Mathematics for Economics and Management, I always felt a strong need to create something with identity, emotion, and intention. In many ways, it was precisely this combination of creative sensitivity and strategic thinking that allowed me to transform a vision into a brand built entirely from the ground up.

Today, every CHRIS&COEUR piece passes directly through my hands. I personally design, develop the patterns, and craft each dress, dedicating attention to every detail of the creative and construction process. I am also responsible for the brand’s creative direction, imagery, communication, packaging, and identity, making this project a deeply personal extension of what I believe in aesthetically and emotionally.

More than creating dresses, I want to create pieces that make every woman feel elegant, feminine, and truly special — while preserving a timeless vision of femininity that deserves to continue existing.

Founded by Cristiana

Craftsmanship

At CHRIS&COEUR, every piece is born from a deeply handcrafted, thoughtful, and intentional process.

From the initial sketch to the final construction, each dress is created individually, with careful attention to detail at every stage of the process. The patterns are developed by me, the fabrics are selected with care, and every finishing touch is designed to enhance the piece in an elegant and timeless way.

Unlike mass production, I believe in a more personal, human, and conscious approach — one where time, dedication, and craftsmanship still hold value.

Each CHRIS&COEUR creation exists in limited quantities and carries something that is becoming increasingly rare in modern fashion: identity, exclusivity, and intention.